Search Engine Optimization. Sounds complicated, right? Well, it is, but good thing there’s tools like SEMrush to help us master SEO for our websites. Now look. If you want your website to rank on the first page of Google, you need to get up to speed with SEO.
SEMrush makes it pretty easy to wrap your head around SEO which will, in turn, help your website rank on Google. So knowing this, here are 10 SEMrush tools to improve your SEO. We also explain features that can instantly improve your SEO.
10 Semrush tool to improve your SEO
In this article, we explain 10 Semrush tools to improve your SEO and site ranking. So let us begin one by one.
1. Keyword Magic Tool
The first one right off here is the Keyword Magic Tool One of the most important aspects of SEO is keyword research. Without knowing what your potential visitors are searching for, it’s almost impossible to serve their needs.
Keyword research gives your insight into what your potential visitors are looking for. With this information, you can easily determine if it’s worth your time to target certain keywords.
Otherwise, you’re essentially shooting in the dark if you choose to write your content without first conducting proper keyword research.
Types of Metrics Keyword Magic Tool Checks
- Search Volume
- cost per click
- competitive density
- Keyword difficulty
- SERP Features
These metrics help you found the best result and you will improve your SEO in your article for your targeted visitors.
This tool helps what is your potential visitor search terms and improve your search result. Use these tools for better search results.
2. site speed
As you know, Google prefers fast websites, especially on mobile. “53% of mobile site visits were abandoned if a page took longer than 3 seconds to load” according to Google.
A great tool to monitor and fix site speed is SEMrush’s Site Performance dashboard. While Site Performance is technically part of the Site Audit report, it’s worth mentioning separately here because of how important it is.
Not only do you get valuable insight into how fast your pages are loading, but the report gives you a list of actionable performance issues related to uncompressed resources and other inefficiencies that can easily be fixed.
3. Site Audit
Number three here is the Site Audit which I consider to be a core component of SEMrush. You know, what used to be a painful and manual process is now an automated health check.
The Site Audit is a comprehensive technical audit that generates the following five categories of SEO reports Crawlability, HTTPS, Site Performance, Internal Linking, and International SEO.
Now depending on the severity, results are categorized into either error, warning, or notice. I personally think the best part is that you can run a site audit whenever you want in addition to scheduling it to run automatically on a daily or weekly basis.
4. SEO Content Template
Number four is the SEO Content Template. Either you know it or not, a very powerful SEO technique is to study the top ten search results for a particular keyword that you want to target.
You know, doesn’t this make perfect sense to understand your competition, even before writing your first word? This highly effective SEO technique is actually a very time-consuming effort, and that’s where the SEO Content Template comes into the picture.
By entering your target keyword (or keywords), SEMrush will analyze the top ten search results on Google. Based on this information, you will get recommendations on how to craft your content in a way that is able to contend with your competition.
Recommendations include semantically related keywords, average readability scores, and recommended text length based on the top ten search results.
This information is extremely valuable in order for Google to even consider your content worthy enough to appear on the first page of search results.
5. SEO Writing Assistant
Moving right along to number five here we have the SEO Writing Assistant which brings some of the most important aspects of search engine optimization right into WordPress as a plugin.
Don’t worry if you’re not on WordPress. There’s also a Google Docs Add-On for the SEO Writing Assistant. Now I want you guys to think of the SEO Writing Assistant as kind of a virtual SEO helper that gives you real-time feedback on the quality of your content as you write it.
But, you know, the SEO Writing Assistant goes far beyond keyword recommendations. In fact, the writing assistant gives you an overall score based on your content’s readability, SEO, tone of voice, and Originality.
By heading these recommendations, you can essentially craft the perfect piece of content that’s optimized for search engines without even leaving your browser tab.
6. Backlink Analytics
Moving right along to number six we have Backlink Analytics. A major ranking factor in organic search results is the number and quality of backlinks to your website.
What is a backlink? A backlink is simply a link from another website back to your website. The simplified theory is that the more websites that link to your site, the more reputable your website is.
But in reality, it’s not this simple. Not all backlinks are created equal. Some backlinks are spammed while others are legit. SEMrush is able to assess the quality of backlinks and give each website a score.
With this information, you can easily discover and/or pursue obtaining high-quality backlinks to your site without wasting your time on low-value backlinks.
7. Backlink Audit tool
Number seven is the Backlink Audit tool. Part of SEMrush’s project dashboard is the Backlink Audit tool. By monitoring and examining the quality of backlinks pointing to your website, the Backlink Audit tool provides you with actionable insights into the websites linking to you.
Based on certain factors, backlinks are categorized into one of the three categories: non-toxic, potentially toxic, or toxic. A toxic or potentially toxic backlink probably from a spam my website does not reflect well on your website’s domain authority.
While Google does a pretty good job of recognizing you’re not at fault here, it’s a good idea to occasionally remove your site’s association with these toxic sites.
This becomes an extremely easy task with the disavow feature that’s built right into the backlink audit dashboard.
8. On-Page SEO Checker
Number eight is the On-Page SEO Checker. Now whether you know it or not, Google pushes out multiple changes to its search engine algorithm per day, and knowing this it’s nearly impossible to keep up with the ever-changing best practices.
Now while most of these algorithm changes aren’t huge, it’s probably best to rely on experts like SEMrush to automatically monitor your website’s compliance.
. In addition to analyzing Google ranking factors, the On-Page SEO Checker also gives you actionable recommendations categorized into these ideas.
By acting upon the ideas from the On-Page SEO Checker, SEMrush is confident that you’ll see an increase in your organic traffic.
9. Position Tracking
Number nine here is Position Tracking. It’s always good practice to keep an eye on where your pages rank on Google for your target keywords.
With the Position Tracking tools, you don’t have to lift a finger to do so. Daily statistics detailing which pages are ranking and the corresponding ranking position are automatically generated for you.
With this wealth of information, you can easily track how your pages are ranking on Google over time. Now because SEMrush realizes it’s important for website owners to track how their website ranks on Google, they’ve developed a position tracking app.
The app, which is available for Android and iOS, allows you to monitor your daily ranking fluctuations right from your cell phone.
10. SEO Dashboard
And finally, number ten here is the SEO Dashboard. With all this helpful SEO data, it’s valuable to have it all in one place, and that’s where the SEO Dashboard reigns supreme.
You’ll find an overview of pretty much every SEMrush feature that I mentioned on the SEO Dashboard. Everything from your Site Audit health score to backlinks and On-Page SEO recommendations.
Even more, the dashboard is customizable as each overview box is drag and droppable, so you can customize the dashboard to your liking.
Now while the dashboard won’t replace your search engine optimization efforts, it will provide you with a quick overview of your website’s health and performance.
Semrush offer 14 days free trial to new customer. Within this semrush free trial, you got access to all 10 Semrush tools to improve your SEO. After 14 days free trial you may opt-in for a paid plan. Please check the pricing plan below.
Now guys, if you want to master your website’s SEO, I want to offer you a free 2-week SEMrush free trial down below. This will give you full access to all the 10 Semrush tools to improve your SEO and so, so much more.
Take an opportunity of this free trial of SEMrush, work on it, and if like then purchase it.
If you have any questions about SEMrush, let me know in the comments below. As someone who is familiar with and loves this product, I’m more than happy to help you out.
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